Your customers already expect your brand to be present across the different channels and devices they use. Your current challenge is to deliver right-time experiences that satisfy individual customer needs the moment they arise – pre boarding, on board or post cruise. To stand out, you must map the customer journey on and off the cruise meticulously and identify points along the way where you can deliver helpful, personalized offers in near real time that fit a specific context. This requires insight into customer profile information, including preferences, purchase history and social media connections, as well as on board behavior.
Learn how Cruise Analytics solutions can help enhance customer experience, boost cross-selling and up-selling, improve customer retention and enhance customer value
